Free working template · EN / TR
Build different routes for repair, maintenance and replacement
An illustrative plan to adapt to your actual services. Page routes, form fields and category descriptions are a starting point.
Related guide · EN ·
Help the customer decide
| Service | What a customer needs to decide | Details to confirm with the business |
|---|---|---|
| AC repair | Coverage, answered-call hours and how to request a visit. | Systems serviced, seasonal availability and call-out process. |
| Maintenance | What is inspected or cleaned and how recurring visits are arranged. | Included tasks, exclusions and any real maintenance-plan terms. |
| Heat-pump or system replacement | Assessment steps, installation scope and what changes the estimate. | Equipment types installed, warranty information and verified financing options if offered. |
| Commercial HVAC or refrigeration | Whether the business serves the building or equipment concerned. | Actual commercial capacity, equipment coverage and response arrangements. |
Page plan
/air-conditioning/repair/AC repair
Give urgent cooling problems a direct contact path.
/air-conditioning/maintenance/AC maintenance
Explain the visit and any ongoing service plan.
/heat-pumps/installation/Heat-pump installation
Support assessment and comparison before purchase.
/commercial-hvac/Commercial services
Create this only when commercial work is actually offered.
/service-area/Service coverage
Show the locations and hours the team can genuinely support.
Try an HVAC inquiry
A short equipment question makes the next conversation more useful without asking the visitor to diagnose the fault.
| Field | First request | Options or hint |
|---|---|---|
| What do you need? | Required | Repair; Maintenance; New system or replacement; Commercial assessment |
| Equipment type | Optional | Central AC; Ductless or mini-split; Heat pump; Commercial equipment; Not sure |
| ZIP code | Required | |
| Property type | Optional | House; Apartment or condo; Commercial property |
Category decision
| Business description | Why choose it |
|---|---|
| HVAC or air-conditioning contractor | Choose the available category closest to the business’s main service. |
| Heating or refrigeration specialty | Add only an available category matching work the company genuinely accepts. |
These are descriptions to look for in the live category selector, not a verified category list. Choose the available primary category that best describes the business; add secondary categories only for services it actually provides.
Code example for your developer
Use HVACBusiness for the actual contractor, with visible services and genuine coverage. A cooling-only business should not list heating or commercial services merely to fill the example.
{
"@context": "https://schema.org",
"@type": "HVACBusiness",
"name": "Example business",
"url": "https://example.com/",
"telephone": "REPLACE_WITH_VERIFIED_NUMBER",
"areaServed": "Real service area"
}