Independent SEO consultant

Independent SEO consultant and hands-on website support

Work directly with me on technical SEO, content and WordPress improvements that help the right customers find and use your website.

Ümit Karatay

Ümit Karatay10+ years in SEO

Tallinn, Estonia

Selected past agency projects

BMWP&GUnileverMINI
My contribution to Kliksa’s Bronze MIXX Award project

What SEO support does your website need?

Start with what you need. We’ll agree on the right scope together.

Get found on Google

SEO audits and practical improvements

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Improve my content

New content and page updates

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Build a new website

A WordPress site with SEO foundations

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AI search and other servicesWhere do I start? Free priority checklist

For local businesses

You do good work.
Make it easier to find.

You may not have a website yet. Or you have one, but inquiries are slow. Start with the step that is stopping customers from reaching you.

Explore local SEO support
I don’t have a websiteAn editable WordPress site, with researched copyMy business is missing from MapsSeparate profile problems from ranking problemsI want to be found in AI search tooSources, clear business facts and realistic expectations

SEO packages: scope and prices

Focused packages for small businesses and agencies, with defined limits.

Audit + WordPress fixes

From $890

Business audit and changes to 5 priority pages

Explore the scope

Starting scopes shown. Full inclusions and terms are on each package page. All packages

Let’s find the right starting point.

Tell me what you want to change. We’ll work out the scope before we start.

Tell me about your site

What working with me looks like

I’m based in Tallinn, Estonia, and work remotely with businesses worldwide.

  1. Agree the work

    We agree the useful work, the scope and the fee in writing.

  2. Research and implement

    I research, write and make the agreed changes, checking business details with you where needed.

  3. Check and plan ahead

    I check the delivered pages and explain the next priorities. Inquiries and sales matter alongside traffic.

PrioritiesAgreed workVerification

Record what matters, who will do the agreed work, and how completion will be verified on the live URL.

Experience from agency work and websites I run

I have more than 10 years of SEO experience, including agency work at GroupM Istanbul. Across my agency career, I worked on over 100 client websites in total. Past agency projects include work for Kliksa, Teknosa, and BMW.

I contributed to the Kliksa agency SEO project, which received a Bronze MIXX Award. The project page explains my role in that team effort.

Websites I continue to develop

Zovovo and Supplement Explained are two of my own publishing websites. I use their search data to choose topics, update articles, and improve the way pages connect. Research, WordPress changes, and follow-up on published pages are part of that ongoing work.

Ongoing owned project

Supplement Explained

Content briefs, source checks and related-page planning for an English-language publisher. I continue reviewing published pages using the available search data.

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Ongoing owned project

Zovovo

Content organization, contextual internal linking and WordPress improvements. Project pages distinguish my implementation from older reporting periods.

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Keep improving. Know what is included.

Every 30 days: 2, 4 or 8 new pages or full refreshes, scoped technical support and a written report. No setup fee or long commitment.

$1,250 USD · English / 30 days

Compare monthly options

What will you receive?

Know what needs to change—and why.

More than a list of issues: which page needs work, what to change, its priority and how to check the result.

Example deliverable · Illustrative priority list, not a client report.
IssueActionPriority
Page not indexedCheck access and canonical signalsHigh
Slow page templateIdentify what delays loadingHigh
Missing service detailsUpdate copy around customer questionsMedium
See audit scope and examples

Tell me a little about your site.

What would you like to improve? You don’t need a detailed brief to get started.

I’ll review your request and reply by email with the scope and fee.

Prefer email? You can write to me directly. umitkaratay@gmail.com

FAQ

A few practical questions

How much does SEO support cost?

One content page is $195 USD. Audits start at $295 USD and WordPress improvements at $395 USD, with different scopes available. Compare prices and inclusions before deciding.

Can we start with one project?

Yes. One-off work does not start an automatic monthly service. Monthly SEO support is also available if your site needs continued work.

Do I need to book a call?

No. A short message is enough to start. We can agree the work by email and shared documents.

Can you guarantee rankings or AI citations?

No. I can commit to the agreed research, changes and checks—not a search engine’s decisions.

Start with a short message

Send your website address if you have one, what your business offers, and the customers or markets you want to reach. Describe what’s frustrating you or what you would like the site to do better; you don’t need to prepare a brief or diagnose an SEO problem.

I’ll follow up by email with any questions and outline a suitable next step.

Send a project inquiry

Please leave passwords and confidential customer information out of your message.