GROUPM / MEDIACOM · E-COMMERCE SEO

Kliksa SEO project

Kliksa was a major Turkish e-commerce SEO project I worked on through GroupM and MediaCom.

KLIKSA

Bronze MIXX Award project contribution

Project type
Agency e-commerce SEO
My role
Technical and on-page SEO
Project award
Bronze MIXX Award · IAB entry: 2013

A large e-commerce website

Kliksa served the Turkish market with a large product and category catalog. Organizing those pages and matching them to what shoppers searched for were important parts of the SEO work.

My role at GroupM

I worked on technical analysis, keyword research, and on-page SEO. I coordinated with the client and agency teams to put recommendations into practice.

ResearchUseful pageNext action

A page should connect the customer’s question to the information and next step they need.

An explanatory diagram, not a project screenshot or performance data.

What the public project record documents

The IAB entry lists technical and landing-page improvements, including titles and descriptions, pagination and duplicate-page issues, broken links and sitemaps. It also describes work on product and category content. These are the wider team’s documented actions; my own contribution was technical and on-page SEO and implementation coordination.

Bronze MIXX Award

The GroupM/MediaCom team’s Kliksa project received a Bronze MIXX Award. The 2013 IAB Türkiye entry names MediaCom and documents the project.

Historical agency project. The IAB Türkiye entry below documents the team’s work and award.
View the IAB project entry

Putting it into practice

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