White-label SEO services for agencies

You can hand over a defined part of the SEO workload while keeping your account management and existing team in place. I carry out the research, writing or agreed implementation myself.

My content support can fit around your writers. A technical review can cover a defined problem, template or site section. We agree on the boundaries and delivery format before I estimate the work.

I review the goal, available data, access, and deadline before estimating effort. You get a written scope and fee, with an indication of the time required and the assumptions behind it. Those assumptions might include receiving approved product details or getting access to a staging site.

An existing brief and working document can be enough. I adapt to your agreed handoff format and reporting routine; a new dashboard is not a condition of working together. We identify one person who can answer questions, resolve conflicting instructions, and approve the work.

If research reveals something larger than the original assignment, I flag it and explain the options. Additional work is agreed before I take it on. Missing access or client information is identified as a dependency, not covered up with a confident guess.

Sales, account management, and client meetings can stay with your agency. My communication is primarily written: questions, decisions, progress, and items that need your approval. I prepare notes your team can use without requiring you to relay every detail from a live meeting.

We agree on how the work is branded and who sees the drafts. Direct client contact and permission to publish are separate decisions. I do not contact the client or change the live website unless that is part of the agreed assignment.

Access is limited to what the work requires. I also agree on confidentiality and tool-use requirements before handling client material. Unpublished work and private data are not turned into portfolio examples without permission. Any AI-assisted research or drafting must fit your agency’s and client’s data rules; the output still receives source and editorial review.

An illustrative assignment: your team has a service page that needs a refresh before the client’s next review. You provide its URL, the business goal, available search data, brand guidance, and approved service information.

I research the page and competing results, identify unanswered buying questions, and prepare either a brief or finished copy. The handoff includes the agreed title, description, links, and page changes, along with any facts still awaiting client confirmation.

Your agency reviews the work. Implementation can remain with your team or become an agreed part of my assignment. If publication QA is included, I check the actual page after release and report what was changed and what remains open.

Make the next task clear.

Your team should be able to open the handoff and see what needs attention. I use your task system or working document, with the status, owner and next action beside each item.

Illustrative review note: a page refresh is ready for editorial approval, one product claim is awaiting client confirmation, and implementation belongs to your developer. Those are three visible items with different owners. Once published, the release check records the page URL, date and any remaining correction.

For content, I check the brief, approved facts, page purpose and links. For a technical assignment, I check the behavior specified in the task. Performance follow-up uses the agreed pages and period.

The outsourcing SEO quality guide explains the review points. The SEO audit deliverables guide shows the fields that turn findings into work your team can assign.

I have more than 10 years of SEO experience, including agency work at GroupM Istanbul. Across my agency career, I worked on more than 100 client websites in total. That work included projects for Kliksa, Teknosa, and BMW through previous agency roles.

Today I work independently from Tallinn, Estonia. You deal with me on the research, recommendations, and agreed changes, with written communication that your team can refer back to.

Can we start with one assignment?

Yes. We can agree on a paid, focused task such as a page review, content revision, or technical investigation. That gives both sides a practical way to assess the working fit before discussing recurring support.

Can you provide ongoing capacity?

Ongoing support is planned around the work you need and the time I can commit. We agree on priorities and target dates, then revisit capacity when the workload changes. Additional requests are reviewed against the agreed scope and the time available.

Send the type of work, the client’s objective, the target date, and whether you need recommendations, finished copy, implementation, or review. A redacted brief is helpful if you already have one. I will follow up by email to clarify the assignment and estimate the work.

Discuss agency SEO support