Technical SEO
Indexing, speed and site structure
Choose the support your website needs today.
Quick comparison
Use this quick comparison to match your website problem with the right starting service and package scope.
| Service | Best when you notice... | Core deliverable | Typical starting scope |
|---|---|---|---|
| Technical SEO | Google indexes the wrong URL, important pages stay out of search, or redirects and rendering interfere with discovery. | An evidence-backed issue log with affected URLs, developer tickets, priorities, and acceptance checks. | A focused SEO Audit covering the affected templates and indexing signals. |
| WordPress SEO | A theme change, plugin update, or WooCommerce setup introduces indexing, crawl waste, or mobile performance problems. | Template and plugin findings tied to specific settings, code changes, and post-release checks. | A WordPress-focused SEO Audit, with implementation responsibilities agreed before work starts. |
| Content Strategy | Articles overlap, service pages miss buyer questions, or traffic does not lead to relevant inquiries. | A query-to-page map, prioritized briefs, internal linking recommendations, and merge or refresh decisions. | A priority content cluster scoped through the SEO Content package. |
| AI Search Optimization | Relevant AI answers cite other sources, overlook your useful pages, or repeat outdated information about your business. | A dated prompt and citation baseline, source gaps, and page-level actions with repeatable checks. | Discovery and citation diagnostics scoped through an SEO Audit. |
| E-commerce SEO | Filter combinations multiply crawlable URLs, categories struggle, or product pages and merchant feeds disagree. | Category, product, and filter rules, plus checks for availability, canonical URLs, and merchant feed consistency. | A catalog-focused SEO Audit, followed by Monthly SEO when rollout needs ongoing support. |
| International SEO | The wrong language page appears in search, market versions compete, or translated pages miss local buying terms. | A market-to-URL map, hreflang and canonical checks, and localized content priorities. | Language and market diagnostics within an SEO Audit. |
| Agency SEO Support | Your team needs senior diagnosis, client-ready recommendations, or implementation review without another full-time hire. | A documented evidence log, prioritized tickets, and implementation QA that fit your client workflow. | A project-based SEO Audit or ongoing support scoped through Monthly SEO. |
| Local SEO | Maps visibility is weak, business details conflict, or calls and estimate requests reach the wrong location. | A Business Profile and location-page action plan covering business listings and mobile lead routing. | A location-focused Local SEO package with profile, website, and conversion priorities. |
Start with an audit when the cause is unclear, a migration is coming, or you need a defensible work list before committing development time. Monthly work makes more sense when priorities are already understood and someone can implement them. Compare the SEO Audit and Monthly SEO scopes against your current bottleneck.
I turn approved findings into tickets with affected URLs, the template or rule involved, supporting evidence, priority, and an acceptance check. We agree upfront which changes I handle, which belong to your developer or agency, and who approves deployment. After release, the agreed checks confirm what actually changed.
Yes. Business Profile categories, landing URLs, service pages, and contact details need to support the same business offering. For service businesses, mobile routing matters too: emergency calls need a clear tap-to-call path and accurate availability, while scheduled work needs a usable booking or estimate request. The Local SEO package is the starting point for agreeing that combined scope.
We agree the audit delivery and implementation milestones after checking access, template count, and developer availability. Released fixes can be tested immediately; indexing changes need a later check after Google revisits the affected URLs. Lead and sales impact should be reviewed against your sales cycle, not a promised ranking date. Share your website and current bottleneck to define the first milestone.
A project works well when there’s a clear task to investigate or complete: a service-page rewrite, an indexing issue, or a set of WordPress updates, for example. It can cover recommendations, agreed changes, or both. You don’t have to start a monthly engagement to get help with one issue.
Monthly SEO services can cover a continuing workload: improving existing pages, planning new content, following up on technical fixes, and reviewing search performance. The work can change as the site develops. A content update may be the priority one month, with a different group of pages or technical tasks taking precedence next.
I explain what has been completed and what needs attention next. Where tracking is available, I review inquiries or sales separately from search traffic.
Before either type of engagement begins, I’ll set out the tasks, fee, and responsibilities in writing. That includes whether copywriting, publishing, implementation, and follow-up checks are included, plus anything your writer or developer will need to handle. Custom development is coordinated with your developer.

Record what matters, who will do the agreed work, and how completion will be verified on the live URL.
Send your site address, if you have one, and the problem you’re seeing, or describe the change you have in mind. A short message is enough to start; I’ll follow up by email to clarify the work.
Ask about SEO supportStart through the form or by email. No introductory call required.