Free working template · EN / TR
Give each practice area a clear first conversation
An illustrative plan to adapt to your actual services. Page routes, form fields and category descriptions are a starting point.
Related guide · EN ·
Help the customer decide
| Visitor’s question | Useful page content | Information the firm should verify |
|---|---|---|
| Does the firm handle this kind of matter? | A focused practice page describing the work accepted and the first consultation. | Actual practice scope and jurisdictions served. |
| Who would advise me? | A genuine lawyer profile linked to relevant practice pages. | Name, role, current professional details and approved biography. |
| What happens after I contact you? | Explain the intake steps, reply process and fee discussion. | Who reviews initial requests and how conflicts are checked. |
| Can I visit or speak remotely? | Real office details, accessibility information and consultation options. | Available locations, languages and appointment process. |
Page plan
/practice-areas/Practice areas
Let visitors identify the relevant work without legal jargon.
/practice-areas/employment/One real practice area
Explain who the firm helps and how to request a consultation.
/people/Lawyer profiles
Connect the service to the people providing it.
/offices/Real offices
Show genuine locations and how consultations are arranged.
/consultation/Initial inquiry
Explain what to share at the first step and what will happen next.
Try an initial inquiry outline
This example asks for the broad topic and contact preference. Case documents and detailed facts belong in the firm’s agreed intake process.
| Field | First request | Options or hint |
|---|---|---|
| Area of interest | Required | Employment; Business contracts; Property; Other or not sure |
| Relevant state or jurisdiction | Required | |
| Preferred way to speak | Optional | Phone consultation; Video consultation; Office appointment; Please advise |
| Preferred contact period | Optional | Morning; Afternoon; Flexible |
Category decision
| Business description | Why choose it |
|---|---|
| Law firm or the appropriate legal specialty | Use the available category that best represents the practice. |
| A further genuine practice specialty | Additional categories should reflect the firm’s actual services and eligibility. |
These are descriptions to look for in the live category selector, not a verified category list. Choose the available primary category that best describes the business; add secondary categories only for services it actually provides.
Code example for your developer
Use LegalService only for the real provider and its visible details. The firm should approve biographies, practice descriptions and any professional claims before publication.
{
"@context": "https://schema.org",
"@type": "LegalService",
"name": "Example business",
"url": "https://example.com/",
"telephone": "REPLACE_WITH_VERIFIED_NUMBER",
"areaServed": "Real service area"
}