Independent publisher projects

My publisher projects

Zovovo and Supplement Explained are two examples from my own publishing projects. I use them to stay hands-on with WordPress SEO, content research and carefully reviewed AI-assisted workflows.

Ongoing projectI continue to develop and improve these websites.
Project setting
Websites I own
Examples
Zovovo · Supplement Explained
My role
Research, SEO and publishing

Research with site data

I use Google Search Console, Google Analytics, and DataForSEO to compare search queries, page performance, and competing content. I then decide which pages to update and which new topics deserve a page.

Site-specific content workflows

I create rules and briefs in Codex or Claude for each website. AI helps with research, drafts, images, and repeatable tasks. I review the content myself rather than treat the first draft as finished.

WordPress and publishing

I manage page structure, titles, internal links, and publishing. Where supported, the workflow saves content as a draft. I check sources, claims, links, and layout before publication; health content also requires particular care with evidence and wording.

Follow-up on the live pages

I check the published changes and compare relevant search data over time. The project pages below explain the work and show dated comparisons. These are ongoing sites, so the work continues beyond those reporting periods.

Zovovo and Supplement Explained are two examples from my own websites. Their individual pages include the results and measurement notes.
ZovovoClicks from Google search queries+334%Supplement ExplainedGoogle organic search impressions≈3.9×
ZovovoSupplement Explained

Putting it into practice

Let’s get to work.

Tell me about your website and what you want to improve. We can start with a message.

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